Opportunities
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Partners Steven Blumenfeld and Lee Brody created BBK in 2002 to develop, package, and drive entertainment / brand integration and provide a mechanism for both Hollywood and Madison Avenue to equally enjoy the rewards of the new environment. Blumenfeld is a 30 year entertainment industry veteran with significant ties to major Hollywood Studios and Television Networks, and an extensive and successful track -record in the development of strategic product placement formulas, which creatively incorporate brand integration models, with platforms that help bankroll productions. Brody has 20 years agency experience with players such as Ketchum (The Omnicom Group), Weber Shandwick (Interpublic Group) and MARC USA. He brings to the venture extensive relationships with both major Advertising and Promotional firms, as well with all forms of the Media marketplace. Steven Blumenfeld, the principal of BBK, is a Hollywood production executive with over 30 years experience in creating, developing, and supervising high-profile, worldwide, strategic Entertainment Initiatives for a wide variety of Film Studio, Television Network and Fortune 500 Multi-Media clients. Blumenfeld structures and negotiates partnerships that merge strategic alliance relationships between Feature Films and Television Series, with Madison Avenue brands and multi-media properties. He's been responsible for the management, negotiations, and supervision of an impressive list of corporate, media, and sports clients, which include: 20th Century Fox, Viacom Entertainment, Paramount Pictures, The National Hockey League, The WB Network, NBC Studios, United Airlines, ESPN, Showtime Channel, Disney Studios, Kodak, CBS Television, model Kathy Ireland, Pepsi, and The Sundance Film Festival. Blumenfeld also has served as producer of several television productions. Those projects include: E! Entertainment Television’s, “Barely Brooke” and the ESPN series, “Today’s Diver, and is in development on a series for PBS, called “Meet The Musicians”. From 1997-2000, he was Director of Product Placement for Aaron Spelling Entertainment overseeing the product branding for such shows as, “Beverly Hills 90210”, “Charmed”, and “7th Heaven." Blumenfeld’s Feature Film projects include: The Sixth Day, Anti-Trust, Diabolique, Sudden Death, Milk Money, The Family Man, Roommates, 10th and Wolf, and the Robert Redford / Helen Mirren film, "The Clearing". In his spare time, when he lived in Los Angeles, he also served as Director for “The Alliance For Wildlife Rehabilitation and Education” for 12 yrs, a non-profit, all-volunteer, animal welfare group whose board members included Jane Fonda and musician Don Henley of the Eagles. Blumenfeld also served on the Advisory Board for Carnegie-Mellon University’s recent Interface Conference, which explored how the convergence of media and technology will be shaping future trends in the marketplace. Blumenfeld has signed on as Producer for the following 2023 - 2025 productions: - A Feature Film and Documentary about the legendary football coach, John Heisman, for whom the Heisman Trophy is named. - “The Hawk”, A Film and Television project about the life of former NBA basketball star, Connie Hawkins. Lee is a 20 year veteran of the advertising and marketing world and has driven branded content and product placement for a number of major clients including Airborne Health Formula, ZonePerfect Nutrition Bars and Steaz beverages. Lee began his career on the agency side of the business with Ketchum. He also has held senior marketing posts with Weber Shandwick Worldwide, Omnicom Media Group and Ten United (now Engauge). At Ten United, Lee was EVP, Consumer Engagement and directed all non-traditional media and marketing efforts for the agency’s clients. Some of those campaigns included the first ever branded sponsorship of Extra’s coverage of the Sundance Film Festival and a comprehensive music platform for ZonePerfect that included partnerships with Warner Bros. Records and FUSE network. Lee’s expertise is in creating innovative and integrated entertainment programs that combine brand integration, online and offline marketing to drive consumer interest and demand. Steven Kinch was brought onto the team in October of 2008 to increase our ability to provide creative development in the areas of content and business development for our clients. He is BBK’s “idea tank” as our Director of Creative Services. His experience of 30 years in content design gives BBK the ability to custom tailor a client’s needs from multi-media projects to private-public sector joint ventures. His writing ability ranges from journalism and scripts to business plans and strategic position paper authorship. His work with the Beaver Run Resort in Breckenridge, Colorado as its first media relations and promotions director converted the resort from a regional stopping off place to a national destination. Kinch spent 20 years as an entrepreneur in a variety of communications venues. By publishing “Spotlight Colorado,” a tourism magazine, he paved the way in new print content and distribution. As an independent media consultant he assisted Colorado’s tourism industry by designing innovative marketing and funding methods. His presence in the Denver Advertising Federation addressed many issues within the development of ethics and standards. He has been a leader in various city, state and national efforts to combat youth violence and address economic development needs by designing and implementing communications strategies in both Colorado and Pennsylvania. As one of the founders and leaders in the city of Denver’s Youth Violence Task Force he was critical to the development of the Safe City Office, which is now a permanent part of Denver’s future for youth development. Kinch, also, designed the first business incubator for Pennsylvania’s service sector that was designed to assist film and TV development. He, also, assisted numerous political campaigns with communication strategies and tactics. This work was done on city, regional, state and national levels. Kinch’s leadership in Colorado’s film and TV industry produced the first long term plan for the industry as well as helping create the state’s film tax incentive development efforts. After attending college in NYC at the American Musical and Dramatic Academy, Sylvia began to pursue a career in the production industry. Starting out as a production assistant in commercials, over the next two years, she was able to work in most every avenue of the industry. From children's TV, reality TV and network shows, to documentaries, infomercials and live events. Early on, she began working with production designers and worked on several live events including the MTV VMA’s, promotional release parties, a movie premier party, an NFL draft party and a Broadway opening night party. She worked her way up to assistant art director. In 2007 she received an offer to be a full time production coordinator by producer Joseph Pipher, owner of a small production company JoLeeTV. They produced children's educational programming in association with the outreach division of Sesame Workshops. While working with them she was part of the Emmy nominated primetime Special “When Parents are Deployed”, her crowning achievement to date. After another year in NYC working on scattered projects, including feature film “When in Rome”, network series “Gossip Girl”, and several more commercials, she decided to play her hand on the west coast. After arriving in LA, she very quickly began working as a “talent PA” in reality tv as well as doing some background work for several network tv shows including “Bones” “How I Met Your Mother” “Parks and Recreation” “CSI” and “Law & Order LA” She also worked on a few pilots and a comedy web series called “King of Compacts” After just over a year in LA, she returned home to Pittsburgh. In Pittsburgh, she immediately began working on films, again as a production assistant, “Won’t Back Down” and “Dark Knight Rises” before landing a talent assistant job to Rosamund Pike on “Jack Reacher”. Over the next two years she worked as a freelance production coordinator as well as part time assistant to Steven Blumenfeld for both BBK and Blumestone Productions related projects. She has also kept busy of late working as assistant to actor Ryan Hurst for the TV series “Outsiders”. |
